Poznań has long been establishing its brand as the "City of Fairs." Numerous trade events are the main reason for visits to the city. Poznań is also a hub of business and academia, offering a rich cultural scene, shopping centers, and vibrant nightlife.

The capital of Greater Poland boasts modern trade fair infrastructure and congress and conference facilities, setting new standards in the industry. The Poznań International Fair is one of the most advanced centers in Europe.

The city also offers a modern central railway station, an extensive network of air connections, and a state-of-the-art system of motorways and expressways.